Background
Objective
Challenges
Explainer Video - Development Process
After extensive brainstorming, we opted to craft a storyboard that broke down the intricacies of Synthetic Identity Fraud using straightforward visuals. Out of several proposed ideas, the client selected one that best aligned with their vision. We then gathered feedback from a selection of the client’s existing customers to ensure the concept’s clarity.
Following positive feedback, we proceeded to draft a voice-over script in simple, clear language to complement the visuals effectively. With the script approved, we moved on to the animation phase, incorporating both 2D and 3D elements to create an engaging visual narrative. Simple graphics, animations, and sound were utilized to clarify the technical aspects of the fraud.
A professional voice-over artist was brought in to add depth and context, enhancing the video’s explanatory power.
